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2026-2027 Catalog 
    
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2026-2027 Catalog

COMM 2330 - Introduction to Public Relations

CIP Code 0909025106

3 Course Credits

Exploration of the history and development of public relations. Presentation of the theory behind and process of public relations, including the planning, implementation, and evaluation of PR campaigns.

3 Lecture Hours Per Week
48 Contact Hours

Instructional Methods: LEC

Texas High Education Coordinating Board Lower Division Academic Course Guide Manual (ACGM) course